Southeast Asia Gears up for Green Tech and Energy Efficiency Solutions


With new partnerships and greater content, BEX Asia 2013 is set to lend strong support to Asia’s green agenda.

SINGAPORE, 18 June 2013 – As part of the plan for sustainable development for Singapore’s built environment, Singapore rolled out its second Green Building Masterplan in 2009, with focus to green the large stock of existing buildings by 2030. Also, just early this year, Singapore launched the Sustainable Blueprint under the Sustainable Singapore drive which aims to make the city a lively and livable one. This blueprint consists of strategies and initiatives needed for Singapore to head in this direction and beckons individuals, companies and the government to all play their part.

Singapore is certainly not alone in her efforts and is joined by other nations in the region. Thailand has its “Low Carbon City” initiative which aims to help achieve reductions in GHG emissions and catalyse this shift to a low carbon society. The Philippines too has its green initiative that will serve to enhance the quality of life for citizens.

As the region forges ahead with its green agenda, Singapore in particular, has also repeatedly highlighted the importance of Public Private Partnership (PPP) for its green-city drive to gain greater momentum. A city can only be considered truly green if infrastructure in the form of residential, industrial and commercial all consciously incorporates green elements into design and functionality.

“Since 2009, BEX Asia has taken the lead to drive the industry green movement by providing a platform for regional interaction,” said Ms Louise Chua, Project Director of Reed Exhibitions which organises BEX Asia.

She also added that, “Through the provision of this platform to facilitate the exchange of technologies and ideas, we hope to be able to help propel the industry to its next stage and encourage companies to take a more integrated approach in terms of adopting green technologies and methods.”

BEX Asia 2013 – Greater emphasis on energy efficiency solutions

As a key green show in the region that promises a multi-disciplinary showcase of the latest green solutions for residential and commercial developments, it is imperative that BEX Asia to be always ahead and aware of the latest market trends. Noting an increase in demand for energy efficiency solutions, BEX Asia 2013 will see a brand new Energy Efficiency Trail that aims to offer a comprehensive range of green solutions from green system software to Heating, Ventilation and Air-Conditioning (HVAC) systems.

In particular, green lighting solutions will be in focus on this Energy Efficiency Trail.

“When it comes to solutions on energy efficiency, the potential savings from lighting has not been fully exploited,” says Mr Tiew Chew Meng, President of the Lighting Association Singapore (LAS), which is collaborating with BEX Asia 2013.

“Lighting forms approximately 20 per cent of total energy consumption of typical office and residential buildings. Now more than ever, people are aware that with a little more attention to lighting, energy consumption for lighting can be reduced by as much as 50 per cent. While demand for green lighting solutions is picking up, advances in lighting technologies and efficiencies in recent years also mean there is still a lot to be done to encourage quicker adoption of energy-saving lighting. It is very heartening to see that BEX Asia 2013 has taken note of this,” he added.

Green lighting firms who will be participating in BEX Asia 2013 includes Asto Systems, Dr. LED and EP Lite, amongst others.

BEX Asia 2013 – New participation and collaborations

On top of the greater depth in its energy efficiency content offered this year, BEX Asia 2013 will also cover more green issues and see new country participation; Japan, will be coming in as a country pavilion for the very first time.

Japan has always been a strong advocate of the green movement through the use of state-of-the-art technology. Japan External Trade Organisation (JETRO), a government affiliated organisation, works not only to help Japanese SMEs promote regional collaborations and maximise business potentials, but also to push forward the regional green agenda leveraging on an excellent platform like BEX Asia.

JETRO will be leading more than 15 Japanese companies and delegates to BEX Asia 2013.

BEX Asia 2013 will be held in conjunction with the inaugural edition of World Engineering Summit (WES) 2013 and also the International Green Building Conferences (IGBC) 2013, making it a truly holistic and an all-encompassing green show.

While BEX Asia 2013 offers green solutions for residential and commercial properties, the WES focuses on larger issues like infrastructure, industrial developments and climate change. Together, they complement each other to provide a comprehensive platform of thought leadership and practical architectural, design and engineering solutions for the industry in the region.

To be held between 11 and 13 September 2013 at the Marina Bay Sands Convention Centre, BEX Asia 2013 will see more than 300 international exhibitors come together showcasing the largest range of green products in South East Asia.

For more information, please contact:
Louann Wong
Ninemer Public Relations P L
Mobile: +65 9728 8771
DID: +65 6534 8020

Lee Ling
Ninemer Public Relations P L
Mobile: +65 97206119
DID: +65 65348020

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About Reed Exhibitions
Reed Exhibitions is the world’s leading events organizer, with over 500 events in 41 countries. In 2012 Reed brought together seven million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organized by 34 fully staffed offices. Reed Exhibitions serves 44 industry sectors with trade and consumer events and is part of the Reed Elsevier Group plc, a world-leading publisher and information provider.

About BEX Asia
BEX Asia is Southeast Asia’s premier business platform for the green building and construction industry. It is a one-stop sourcing destination for cutting-edge products, innovative technologies and sustainable designs in building materials, energy efficiency systems, fittings and fixtures, and much more. It is an event that enhances your competitive edge in the world of Build Green. BEX Asia brings together skilled professionals, key industry practitioners, major specifiers and buyers from the region to build networks and create business opportunities, in support of the global trend to build greener communities for a greener future.

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