Heiko Bugs

Name : Heiko Bugs
Designation : Partner at Solidiance
Location : India
Country Expertise : China, India, Southeast Asia
Functional Expertise : Market Growth Strategy, Distribution and Channel Assessment, Benchmarking and Best Practices, Product vs Service Optimization, Pricing Strategies
Building Expertise : Concrete and Additives, Paint, Facade and Windows, Blinds/Shading, Home Automation Security and Fire, Pre-Engineered Buildings, Flooring


Heiko started his career in Asia in 1994 working for a manufacturing joint-venture in South Korea. Prior to moving to India in 2009, he spent 9 years in Greater China where he led the China operation of an international consulting company across four offices. Heiko regularly advises Fortune 500 companies on market growth strategies across Asia. Relevant construction industry clients include AkzoNobel, Bluescope, Canadian Wood Council, CSR, DuPong building materials, Emerson, Heidelberg Cement, Johnson Controls, Kimmco, Kirby Steel Building, Lafarge, Legrand, Monier, Owens Corning, Philips Lighting, Rockwell Automation, Siegenia Aubi, Somfy, Stiebel Eltron, Roxul, Trex, Voestalpine and others. He is a frequent speaker and has presented Asia business topics at more than 30 international conferences in Europe, the US, India and China. For the last 10 years he has been focusing on the rapidly developing economic relationship between China and India and its global strategic impact. Heiko studied Economics and Information Technology at Mannheim University, Germany and holds an MBA (with Honors) from Rutgers, USA.


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