Sustainable Design and Green Architects in Asia | Peter Williams | IBM Big Green Innovations

Peter Williams explains the principles of a green design, the attractiveness of an Asia market, and the risk of being a green architect in Asia.

Combining green design and early sustainability can actually produce an integrated and elegant architecture or buildings, i.e. through the proper use of solar PV and facade design. Asian market is now growing robust – clients gain more awareness towards sustainability and high performance buildings, developers are aggressively attracting tenants who are asking for energy savings to create optimal environment for higher productivity. Green architects in Asia are however facing main challenges related to the current global economy, financial spinoffs to the industry and limited construction budget.

Peter Williams is the CTO of “Big Green” Innovations at IBM

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More about IBM:

International Business Machines Corporation or IBM, is an American multinational technology and consulting corporation which manufactures and markets computer hardware and software, and offers infrastructure, hosting and consulting services in areas ranging from mainframe computers to nanotechnology. Through the “Big Green” Innovations, IBM helps customers become more energy efficient, implement new ways to source, manufacture and distribute goods and services in a more sustainable manner, enable safe and renewable sources of energy and manage resources at a macro level, transforming entire industries.

Website: www.ibm.com/ibm/green/

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